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The site states the following, "Frequently Asked Questions about Discount Travel Certificates." I noticed that the web site said " How are you able to offer these incentives? Hotels, travel companies, restaurants, and other establishments contract with our company in order to provide these incentives." They also stated " They offer these incentives to get people to use their services and see what they have to offer. What types of hotels are offered? What size are the certificates when printed? Do the certificates have an expiration date?." The meta header had Discount Travel Certificates as the first keyword. This keyword was followed by Discount Hotel Certificates, Discount Cruise Certificates, and Discount Airfare Certificates which isn't as urgent as Discount Travel Certificates. The other words the site uses is Discount Golf Certificates. Hotel discounts is also included and will not be seen by search crawlers.